Sheeran by Lowden

Watch: Ed Sheeran talks upgrading Sheeran By Lowden guitars with George Lowden

You could also win a signed guitar that was used on Sheeran’s upcoming album.

Watch John Mayer and Ed Sheeran duel on PRS Silver Sky guitars

See two of guitar's biggest names playing Sheeran's Thinking Out Loud.

Could Ed Sheeran’s new guitar brand usher in a new era for signature instruments?

The pop megastar’s Sheeran by Lowden collaboration is the biggest new development in artist endorsement deals, and it shows that the guitar world is learning lessons from the worlds of fashion and beauty…