Blackstar and Gordon Smith / Auden announce plans to demerge

With immediate effect.

Blackstar Silverline Standard & Stereo Deluxe

Northamptonshire based companies Blackstar and Gordon Smith / Auden (GSA) have announced their decision to demerge their two businesses.

The news follows the acquisition of Gorden Smith by Auden’s owner Doug Sparkes. Sparkes said of the move: “It’s been a positive journey working with the team at Blackstar. I feel that we now have the right set up in place to continue to develop our electric and acoustic guitar offerings and take our UK-based guitar workshop to the next level.”

Blackstar’s managing director Ian Robinson said of the decision: “Since we got together in 2017, it has been a pleasure to work with Doug and the team at GSA. Having achieved many of our original goals, it now feels like the right time for the companies to go our own ways. This will allow maximum focus in our respective core businesses.”

The businesses will now operate as separate entities with immediate effect, but still remain committed to working together as two discrete companies.

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