Demi Lovato’s rock album poster banned in UK as it’s ruled “likely to cause offence to Christians”

The album, titled Holy Fvck, saw guitarist Nita Strauss join Lovato on tour.

Demi Lovato

Image: Kevin Mazur / Getty

The poster for Demi Lovato’s rock album, Holy Fvck, has been banned in the UK due to it being ruled as blasphemous.

The record saw Lovato switch over from pop to rock, and Nita Strauss joined the artist as a touring guitarist, after a long stint with Alice Cooper.

The poster for the record, like the album, features Lovato tied up, lying on a large, crucifix-shaped cushion and was banned by the UK’s Advertising Standards Authority (ASA).

Originally displayed in six locations across London, the posters were shortly taken down after four days on 23 August as per the ASA’s request – a decision that was made because the agency ruled they were “likely to cause offence to Christians”, deeming them as blasphemous.

The ASA stated in its ruling: “Because we considered the ad was likely to be seen as referring to a swear word that many would find offensive and had appeared in an untargeted medium and public place where children were also likely to see it, we considered that the ad was likely to result in serious and widespread offence and had been targeted irresponsibly.”

However, The Drum reports that Polydor Records, who were responsible for the campaign, argued that it did not believe the material would be offensive, claiming that it had also “checked” with an advertising agency to confirm that it would be acceptable for public viewing.

Back in September, Strauss spoke to us at about touring with Lovato. On stage, she formed part of an all-female band for the musician. “It’s really cool being a part of such a big machine with so many strong women working in it,” said Strauss. “And how cool is it to have the chance to inspire a whole new generation of female musicians?”


Get the latest news, reviews and features to your inbox.


The world’s leading authority and resource for all things guitar.

Join our mailing list

Sign Up Now

© 2023 is part of NME Networks.