D’Angelico Guitars has announced its acquisition of celebrated amp maker Supro USA and boutique pedal builder Pigtronix. The brands are said to be entering a transitional phase – redeveloping company structures and revised product plans for 2021.
Prior to the acquisition, both Supro and Pigtronix had been under Absara Audio, located in Long Island, NY. D’Angelico COO Jimmy Lovinggood has said that all three companies being based in the New York Area further “amplifies the harmony these brands already share.”
He also revealed that the acquisition had been a planned affair for some time – months before the coronavirus pandemic.
“The last few months have been an extremely challenging time for businesses across the country and around the world – New York City especially. We began this acquisition many months before COVID-19, and although this is a challenging time for every industry, we truly believe in these brands and decided to move forward in full confidence.”
Over the years, D’Angelico and Supro’s marketing collaborations as a guitar and amp pairing has led to a camaraderie between the two legacy brands. “We have always had a deep appreciation for Supro’s products and brand,” says D’Angelico Chairman John Ferolito Jr. “When the opportunity to acquire the brand arose, we didn’t think twice.”
Dave Koltai, former co-owner of Supro and Pigtronix, and new Chief Technology Officer, said of the acquisition: “It’s a perfect fit, and I am thrilled to be able to continue making new gear for musicians around the world.”
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